Saturday, September 24, 2011

Show Off With a Trade Show Game


As you prepare for the upcoming trade show, you're probably looking into a wide range of techniques or strategies that will get customers to flock to your booth with little or no effort. No tool or marketing material alone is going to be effective at gaining customer leads at a trade show. However, if you implore multiple techniques of attracting attention to your booth, as well as focus on separating qualified and non-qualified leads, you can have a very successful trade show campaign. With a little help from a prize wheel, your booth can become an exciting and entertaining area for visitors to stop by.

Human like to follow trends. When one supermodel puts on a pair of $500 sunglasses, everyone wants those sunglasses. When an influential person is talking about a new restaurant in town, everyone wants to visit that restaurant and try the food. Humans are social creatures and social learners. But, by knowing human reactions to an item that is new and appealing, you can use this expected reaction to your advantage at your booth. After some hours of being in quiet, keynote presentations, expo visitors tend to look for trends within the crowd as to what is potentially valuable to them. Where the crowd goes, so do most visitors. A prize wheel will generate sounds and display colors that remind them of carnival fun. Because visitors love to have fun and perhaps win a prize, the prize wheel in action is a perfect trade show game.

By creating a little buzz with an American-made prize wheel will create an inviting atmosphere and will get your booth in front of more potential customers at the expo. Once you have the attention of your potential customers at your booth, have a strategy planned out to obtain qualified leads. Extra helpers are essential in this circumstance as they are available to meet and greet your booth visitors. Ideally, your booth helpers will want to speak with each person one-on-one and determine if they are a potential lead for your company. As intriguing as a prize wheel may appear, it is primarily an attraction marketing tool. You will still have to engage your potential customers to find your best leads.

So, before your trade show season begins, investigate the possibility of adding a prize wheel to your booth. You will be pleasantly surprised at what a prize wheel can do for marketing at your next trade show or conference expo. With customizable prize wedges, you can create your own prizes and simply slide them into the prize wheel. Thus, you can create unique looks and branding to complement your trade show booth marketing materials. It's easy to do and it will bring a flood of visitors to your booth.




Brian Jardine is an accomplished creative director in Atlanta with unique ideas to promote excitement and interaction at any event. Find the perfect prize wheel to add to your trade show and expo events. With customizable and printable prize wedges, prize wheels make a smart, reusable investment. http://www.promoprizewheel.com/tradeshowspintowin







0 comments:

Post a Comment